119. Manisha Rathore

Manisha Rathore

https://www.linkedin.com/in/manisharathore/ Manisha Rathore Angel Investor & Mentor in promising startups Thane, Maharashtra, India

My portfolio companies include:

  1. HOBBYLU – India’s first and largest hobby and experiences discovery platform based out of Hyderabad www.hobbylu.com (2016 )

  2. POPUP LEARNING - An e-learning initiative focussed on the technology sector to bridge the last mile skill enhancement gap for employability (2014 )

  3. INDIA BEACONS Sojourn – A new age travel company based out of Kolkata. www.indiabeacons.com (2012)


Thanks! Here's a refined and final persona profile for Manisha Rathore, based on her angel investing activity, sector focus, and mentoring approach:


Manisha Rathore – Impact-Oriented Angel Investor & Startup Mentor

Demographics

  • Name: Manisha Rathore

  • Age Range: 40–55 years old (based on investment activity since 2012)

  • Location: Thane, Maharashtra, India

  • Education: Likely background in Business, Education, or Consumer Services (not listed, inferred from portfolio themes)

  • Professional Level: Angel Investor / Startup Mentor / Consumer Tech Enthusiast


Firmographics

  • Industry Focus:

    • Consumer Platforms & Marketplaces

    • TravelTech & Experience Economy

    • EdTech & Employability

    • Lifestyle & Discovery Tech

  • Portfolio Companies:

    1. HOBBYLU – India’s first hobby and experience discovery platform (Hyderabad, est. 2016)

    2. Popup Learning – Tech-focused e-learning platform for employability (est. 2014)

    3. India Beacons Sojourn – New-age travel company (Kolkata, est. 2012)

  • Job Role:

    • Active Angel Investor

    • Mentor & Advisor to Early-Stage Startups

    • Growth Partner in Product & User Strategy


Psychographics

  • Core Beliefs & Values:

    • Invests in founders solving real-world problems

    • Passionate about bridging opportunity gaps (skills, travel, hobbies)

    • Encourages creative, user-centric products that enhance life experiences

    • Values startups with clear customer validation and potential for scale

  • Hidden Interests (Inferred):

    • May be drawn to women-led, purpose-driven, or impact-first startups

    • Enjoys working with teams solving urban and lifestyle challenges

    • Likely interested in tech-enabled access to learning, travel, and wellness


Pain Points & Challenges

  • Challenges faced when investing:

    • Poor product-market fit in early-stage teams

    • Founders without understanding of user psychology

    • Shallow business models with unclear monetization

    • Startups overbuilding before validating demand

  • Frustrations:

    • Lack of founder-user empathy

    • Founders who overlook customer retention

    • Businesses that scale marketing before solving the core UX

    • Pitch decks that lack real traction or clarity in problem-solving


Skills & Competencies

  • Angel Investing in Consumer and EdTech Ventures

  • Mentorship in User Experience & Market Fit

  • Product Discovery & User Engagement Strategy

  • Early-Stage Growth Strategy

  • Sector Insight in Learning, Travel, and Lifestyle Platforms


Communication Preferences

  • Preferred Channels:

    • LinkedIn: For startup intros or mentoring requests

    • Email: For pitch decks or portfolio updates

    • Virtual Calls / In-person (Mumbai/Thane): For relationship-building and investment readiness

    • Founder Circles or Startup Communities: For networking and support


🔍 Founder-Fit Snapshot:

Ideal For

Consumer & lifestyle platforms

EdTech & skill-based learning startups

Founders focused on discovery, engagement, and UX

Ventures with real users and impact potential


Let me know if you'd like this added to your PDF deck, Notion CRM, or founder matchmaking toolkit alongside the other 27 investor personas!

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