191. Hema Annamalai

Hema Annamalai

https://www.linkedin.com/in/srbhema/ Hema Annamalai Disruptor, Investor and Mentor for SME's India

Hema is the Co-Founder and Chairperson of Green Collar Agritech Solutions Private Limited, a company that will enhance livelihood of Small and Marginal Farmers (SMF) through new innovation in Grading and Traceability and Farm Mechanisation tools.

Hema also founded Ampere Vehicles, an early mover that spearheaded India's E-Vehicles revolution. Ampere has carved a niche for itself as an innovative technology creator in the nascent Indian Electric Vehicle Industry, contributing to environmental sustainability. Ampere has been acquired.

A serial entrepreneur, Hema has spent the last 30 years creating and driving varied entrepreneurial ventures spanning Professional Services, Electronics, Training and Automobiles.

Hema strongly promotes Job Creation, focusses on Women empowerment. She also invests and mentors Innovative disruptive startups from smaller cities that solves societal problems.

Hema is the past Chair of TiE Women (The Indus Entrepreneurs), a global initiative of TiE that embrace, engage and empower Women. She is also the Past President of TiE Coimbatore. Hema is also the Founder of Uni Connect Pte Ltd, Singapore.

Hema holds an MBA from Royal Melbourne Institute of Technology, Australia and a Bachelors degree in Computer Science and Engineering from Government College of Technology, Coimbatore.


Here’s a detailed persona profile for Hema Annamalai, based on her LinkedIn profile and professional trajectory:


🎯 Persona: Hema Annamalai


Demographics

  • Name: Hema Annamalai

  • Age Range: 50–60

  • Location: India (roots in Coimbatore, international presence in Singapore)

  • Education:

    • MBA – Royal Melbourne Institute of Technology (RMIT), Australia

    • Bachelor's in Computer Science & Engineering – Government College of Technology, Coimbatore

  • Professional Level: Serial Entrepreneur / Investor / Chairperson / Mentor


Firmographics

  • Industry:

    • Agritech & Farm Mechanization (Current)

    • Electric Vehicles (EV) & Cleantech (Founder, Ampere Vehicles – acquired)

    • Professional Services, Training, Electronics (Past Ventures)

    • SME Development, Women Entrepreneurship

  • Organization:

    • Chairperson & Co-Founder @ Green Collar Agritech

    • Founder @ Ampere Vehicles (Acquired)

    • Founder @ Uni Connect Pte Ltd, Singapore

    • Past President @ TiE Coimbatore, Past Chair @ TiE Women

  • Job Role:

    • Innovator & Ecosystem Builder

    • Investor & SME Mentor

    • Agritech & Cleantech Champion


Psychographics

  • Interests:

    • Impact-driven innovation for rural India

    • Women entrepreneurship and job creation

    • Supporting disruptive startups from Tier 2/3 towns

  • Hidden Interests (Inferred):

    • Advocating for grassroots innovation in agritech and cleantech

    • Policy change for SME and farmer empowerment

  • Hobbies:

    • Mentoring early-stage startups

    • Speaking at forums on sustainability, innovation, and women in business

  • Hidden Hobbies (Inferred):

    • Exploring inclusive tech for underserved markets

    • Supporting skill-building programs for rural youth and women


Pain Points & Challenges

  • Pain Points & Challenges:

    • Lack of funding and support for rural and women-led innovation

    • Scaling hardware/physical products in agritech and EV sectors

    • Ecosystem gaps for Tier 2/3 startup founders

  • Frustrations (Inferred):

    • Urban bias in venture capital and ecosystem narratives

    • Over-glamorized startups that ignore real-world impact

    • Lack of patient capital for mission-driven SMEs


Skills & Competencies

  • SME Mentorship & Social Entrepreneurship

  • Cleantech & Electric Vehicle Industry Leadership

  • Agritech Innovation (Grading, Traceability, Mechanization)

  • Startup Ecosystem Building (especially in smaller cities)

  • Women Empowerment & Job Creation Initiatives

  • International Business & Cross-Border Ventures


Communication Preferences

  • Preferred Communication Channel:

    • Email or LinkedIn for introductions and collaboration

    • Likely receptive to impact-oriented, mission-aligned pitches

    • Prefers clear social/economic value articulation over vanity metrics

    • Open to mentoring and investing in startups that uplift underserved communities


Would you like help drafting a social-impact-focused pitch or advisory/investment request tailored for Hema—especially if your venture focuses on agritech, cleantech, rural entrepreneurship, or women-led innovation?

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